ReedPop Exits Future E3 Events, ESA Announces Complete Reinvention for 2025
In a joint announcement by ReedPop and the Entertainment Software Association (ESA), it has been revealed that ReedPop will no longer be involved in organizing future E3 events. This news comes after the ESA informed the Los Angeles Convention Center that there will not be an E3 show at the venue in 2024.
The decision to part ways with ReedPop comes after the planned 2023 E3 show was cancelled, leading to a mutual agreement to end the partnership. ReedPop had previously signed a multi-year deal for E3 in 2023, but the cancellation prompted a reevaluation of the collaboration.
However, the ESA has reassured the gaming community that the iconic E3 show will continue. They are currently working on a complete reinvention of the event, set to debut in 2025. The association is determined to evolve E3 to better serve the video game industry and is considering every aspect of the event during this process.
ReedPop, known for their successful games events, expressed their appreciation for the partnership with the ESA. The company’s games events boss looks forward to witnessing the evolution of E3 and the positive changes it will bring to the industry.
This announcement follows ReedPop’s recent PAX West event in Seattle, which coincided with the highly anticipated Nintendo Live show. As gaming enthusiasts eagerly awaited news and updates from their favorite studios, the industry is now abuzz with speculation about the future of E3 and what the revamped event will have in store for fans.
While details about the reinvented E3 are still scarce, the ESA’s commitment to transforming the show indicates a strong desire to adapt to the evolving gaming landscape. As the industry continues to grow and online platforms become increasingly important, the ESA faces the challenge of delivering an E3 experience that meets the needs and expectations of both industry professionals and passionate gamers worldwide.
Stay tuned for more updates as the ESA unveils its plans for the future of E3 and the exciting changes that await the gaming community.
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