[CLUBHOUSE] The trendy new social network is 100% outspoken. Launched in the United States in March 2020, the application allows you to join discussion rooms around various topics.
The Clubhouse Voice app was launched in California in March 2020 by Paul Davison and Rohan Seth, two Silicon Valley well-known Americans. The first highlight is at the core of social applications when his sidekick was an engineer at Google. For the moment offered on iOS only, it allows its users to join chat rooms, rooms in which to discuss, at specific times, themes ranging from entrepreneurial, personal development through social issues. No video or photo at the clubhouse, voice only, in a little experience like a podcast-style breakup. The application, currently in beta, has attracted over 1.5 million users. Without an economic model (there are no advertisements, no more than a freemium system), but it would already be thought to be about a billion dollars. The application exists all over the world with the exception of China, where it was blocked on February 8, 2021.
On the clubhouse, on any social network, we create a profile and subscribe to accounts that are provided to us according to our areas of interest and our contact book. The application requires each user to associate a phone number and give their real identity (although it does not actually verify it). In entrepreneurship, entertainment or personal development, discussions are held in a meeting room, opening rooms at specific times to discuss specific topics. These discussions form a participatory dimension in half between the roundtable and podcast format. Once the discussion begins, participants can ask to intervene through the “raise hands” feature. The room administrator can then decide to “go on stage” with them. An “Explore” tab allows you to search for new rooms categorized by theme, which can accommodate 5,000 people at the same time. Their organizers may decide to make these rooms public, and therefore open to all, or privately, and are therefore open only to a typology of profiles.
You’ll probably have to be patient to be part of the clubhouse, which, during its beta, made the choice to open to only a few privileged people. The application is actually selected to be developed through a sponsorship system. One modus operandi that explains part of its success is the effect of the application on FOMO (fear of missing out) that it may provoke in the general public. Each new user gets two invitations which he can distribute as he wishes. These are so rare that they are now sold on the web, with auctions that value invitations to clubhouses up to $ 200. Undoubtedly to avoid getting overly upset, the application has decided to make everyone responsible for the behavior of its guests. The excesses of a user will reflect on who introduced him on the stage, likely to be excluded in the event of inappropriate behavior. Most patients can download the application, put themselves on the waiting list and reserve a nickname that will be provided to them, once the clubhouse gives them access.
Currently, the Clubhouse application is not available on iOS. So you have to go to the App Store to download the application. To download the clubhouse on iOS, click here.
The iPhone is currently the only smartphone capable of running a clubhouse application. The founders have decided to postpone an Android launch.
The functioning of the club house has been debated in many cases. First, because the application, which launches after entering your phone number, automatically imports your contact book, to create a profile for all subsequent members, whether they have the application or not. But also because it records all the discussions that take place in the rooms. There is a way for the club house to ensure that these are not problematic. All of this has been found more in the form of a report by the Stanford Internet Observatory that some user metadata was not encrypted. A German consumer association notified the clubhouse’s parent company, Alpha Exploration &, in January 2021, alleging its violations in the area as “serious legal flaws” and violating the General Regulation on the Protection of Personal Data (GDPR). .
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